The Art of the French Kiss

To promote the couturier's perfume range, we created the first video lesson in 'French kissing' for Valentine's Day. Each in its own way, Jean Paul Gaultier perfumes teach you the art of the 'made-in-France' kiss.

+ 80% unique visitors on the Jean Paul Gaultier website

+ 30% traffic on the eShop

And last but not least, more than 450,000 kisses were exchanged in a week!

Grand Prix Stratégies du Luxe: "Best Use of Socials Networks"

Grand Prix Stratégies du Luxe: "Best Use of Socials Networks"